Raising children in Australia has never been more financially demanding. From childcare and education to extracurriculars and everyday expenses, the cost of parenting continues to climb. Yet, despite these pressures, many Australian families are taking proactive steps to secure their children’s financial future. According to the Finder Parenting Report 2023, 57% of Australian parents have opened savings accounts for their children under age 12 (Godfrey 2023).